KATE PICKS BRYCE: For the first time in the company’s 18-year history, Kate Spade will feature a celebrity in its advertisements, beginning this spring. The actor in question, Bryce Dallas Howard, also happens to be a brand devotee. “The Kate Spade offer came up and I kind of lost my mind. There’s something about that brand that, from a young age, I really, really, really connected with. It was always the thing I wanted for Christmas…since I was 15 or 16,” said Howard. “It represents a lifestyle that I always really loved.…It’s my first experience [in an ad campaign]. But I wouldn’t have been good otherwise.…It just would have been obvious if I weren’t into the brand.”
